But Where Do I Film? 5 Ideas to Rescue You From a Rut
We know, we know — having a big studio decked out with perfect lighting and harmonious acoustics would be the dream. But the reality is, if you’re a small business, that might not be in the cards for you yet. Don’t panic, though. It’s a total misconception that you need a fancy studio to create high-quality content. At Pair Productions, we're here to challenge that notion. The possibilities are endless of how to use your surroundings to your advantage, but we’ll start you off with five ideas of how to harness the power of everyday settings to produce compelling videos that resonate with your audience.
Duck, Duck… Views?
Picture this: You're sitting on a bench at a picturesque park, feeding ducks bread while discussing your business endeavors. Park settings exude a casual, laid-back vibe that instantly puts viewers at ease. This relatable realism fosters a genuine connection with your audience, making them more receptive to your message.
Office Vibes
Your office is more than just a workspace — it's a reflection of your brand's identity. Film your videos in your office to provide viewers with an authentic glimpse into your daily operations. From team meetings to brainstorming sessions, showcasing real office dynamics fosters transparency and connection with your audience. (Bonus points if it’s a mockumentary-style The Office tribute.)
Window, Window, on the Wall…
Who needs fancy backdrops when you have natural light streaming through windows? Plus, windows can act as natural frames for your videos, drawing viewers' attention to the focal point of your composition. Experiment with different angles and perspectives to make the most of this framing effect, creating visually striking shots that leave a lasting impression.
Bookcase Chronicles
Want to convey authority and expertise? Film against a backdrop of bookcases filled with knowledge and wisdom. Whether it's your personal library or a shared space, bookcases add depth and texture to your videos while subtly reinforcing your credibility. Tip: Allow a few feet of separation between yourself and the bookcase to create more depth in your background.
Stairway to Success
Elevate your videos — literally — by filming on a staircase. The architectural lines and textures of staircases provide a visually captivating backdrop that adds dimension, depth, and drama to your content. Plus, it's a metaphorical image of the journey to success that may resonate with viewers.
At Pair Productions, we believe that creativity knows no bounds. By thinking outside the studio and embracing everyday settings, you can produce videos that are not only visually stunning but also authentic and engaging. Whether you're feeding ducks in the park or filming in your office, the key is to tap into the inherent charm and character of each location. So, the next time you're planning a video shoot, look around you — inspiration is everywhere.